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Article: Fashion’s New Normal

Consumer Behaviour Changes in Times of Crisis - As we enter a new normal, we begin reevaluating our shopping habits. Conscious living shifts us away from impulse buying and accumulating things to seeking after beauty, longevity, integrity - things that ar

Fashion’s New Normal

scarves accessories investment pieces local designer novelty print
As we enter a new normal, the pace of life slows, the need for new routines emerge, working from home becomes a necessity, and we begin reevaluating our shopping habits.
Conscious living shifts us away from impulse buying and accumulating things to seeking after beauty, longevity, integrity – things that are meaningful.
So we hear you as you're cutting back on spending.

If you're looking for "that one special thing", RECKLESS ERICKA invites you to re-imagine fashion with us.

Choosing from our designs and self-owned prints, you can trust that every piece from the label is one-of-a-kind (see: The Durian and Chilli Crab in Singapore Food Series Part I & II). RECKLESS ERICKA emphasizes on craftsmanship and using quality material, offering affordable fashion that lasts through washes and seasons.

We want you to wear our pieces for years, even decades, to come.

Scarves, twillies and apparels are available at RecklessEricka.com and are eligible for these online deals during the Circuit Breaker (till 1 June 2020)- offering mindful fashion consumers an even greater value for money.

 

Singapore Circuit Breaker RetailSingapore Circuit Breaker Retail

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